I write to make sense of messy things
I write to make sense of messy things
Growth Marketing is not hacks. It is mostly about distribution, timing, positioning, and doing boring things for a long time. This section is about how companies actually grow, not how they are described in case studies.
Here I am explaining, my observations and learning around what actually works after building 100+ high-converting pages from scratch, and testing 1000+ pages. This will help you on “How to design a landing page that converts“ Let’s be brutally honest…
Growth has always been about distribution. Not just product. Not just marketing. Distribution. And today, distribution is changing fast. Search is turning into “answers,” social platforms are squeezing links, and AI is making it easier for customers to copy features. So…